Kennesaw State Fuels Northwest Georgia's Booming Economy

Kennesaw State University fuels Northwest Georgia's expanding economy through leadership development, innovation, and partnerships with local businesses.

Northwest Georgia is experiencing a period of unprecedented economic growth, with job creation outpacing every other region in the state. Projections from Georgia Power Co. indicate that by 2028, Northwest Georgia will add 43,000 residents, 27,000 jobs, and attract over $9 billion in capital investment. This surge in growth highlights the critical role Northwest Georgia plays in the overall economy of the state.

The Need for Skilled Talent

As businesses drive this expansion, there is a growing need for access to a skilled and talented workforce. Kennesaw State University (KSU) recognizes this imperative and is actively working to ensure that its students are not only prepared for current job market demands but also equipped to become leaders in the industries of tomorrow. Through various initiatives, KSU is fostering a pipeline of highly qualified graduates who can contribute to the continued success of Northwest Georgia's economy.

KSU is forging strong partnerships with leading companies in the region to bridge the gap between academia and industry. These collaborations offer students valuable hands-on experiences through internships, leadership development programs, and early-career recruitment efforts. For instance, Mohawk Industries, a global leader in flooring, has established a robust internship program at KSU, providing opportunities for students to gain practical experience in various aspects of the business.

Addison Beidleman, a recent KSU graduate, exemplifies the success of these partnerships. Initially drawn to STEM fields, Beidleman discovered her passion for design through KSU's Bachelor of Arts in Textile and Surface Design program. An internship at Mohawk led to her designing carpets for senior living spaces, which were subsequently incorporated into the company's product collection. Following graduation, Beidleman was offered a full-time position as a design associate at Mohawk, showcasing the tangible impact of KSU's collaborative initiatives.

Beyond fostering talent through partnerships, KSU is actively engaged in research that addresses the challenges and opportunities facing Northwest Georgia's industries. Graduate students in analytics and data science have collaborated with Shaw Industries, a leading flooring company, to develop solutions that enhance customer experience. These real-world projects provide students with invaluable practical experience while contributing to the growth and innovation of the region.

KSU is committed to fostering open communication and knowledge sharing between industry leaders and its academic community. Events like "Manufacturing Day" bring together executives from various sectors to discuss trends, challenges, and potential solutions. This collaborative approach ensures that KSU's research and educational programs remain aligned with the evolving needs of Northwest Georgia's industries.

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